Grup d'Investigació Social i Educativa de l'Activitat Física i l'Esport

Marc Esteve, Francesco DI Lorenzo, Eduard Inglés i Núria Puig acaben de publicar un article a la revista European Sport Management Quarterly (2011, vol. 11,  4, pp. 423–440) amb el títol: Empirical Evidence of Stakeholder Management in Sports Clubs: The Impact of the Board of Directors.

El resum és el següent:

A major challenge for non-profit sports organizations is how to raise resources from their stakeholders. The present article empirically assesses how the management of stakeholders can affect the resources raised by non-profit sports organizations. The moderating effect of particular characteristics of the Board of Directors is also considered. Evidence is obtained by surveying a large sample of sports clubs from Catalonia, Spain. Results indicate how the quality of relations between sports clubs and their external stakeholders relate positively to the financial and non-financial contributions of stakeholders. A club’s financial resources are also positively linked to the amount of time its Board of Directors is willing to invest. Our results represent a major contribution to the management of sports clubs, demonstrating that sports organizations should prioritize the management of their external stakeholders.

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